Welcome. We are a design consultancy with more than twenty years' experience developing a range of visual communications for a variety of clients.

To every project we aim to bring insight, direction and great design to understand and expand our clients' vision and aspirations, help them find answers, and produce something creative and effective that they (and we) will love and be proud of.

Ultimately, we're here to help them do better business, whatever that may mean for each of them.


Our clients are varied and international.

They're businesses involved in a range of commercial activities.

They're publishers of books and magazines. They're charities and overseas aid organisations.

They're art dealers and galleries, architects and landscape designers, record companies, musicians and composers, theatre companies, business trainers, sports organisations, events organisers...

Our projects are often integrated brand identity, web and print design solutions combining strategy with creative delivery. But we're just as happy to design a one-off poster or a book jacket if that's what you need.

Our websites are all bespoke and our print design is crafted with attention to detail.

And, yes, our best work really does arise from a great working partnership with our clients. And coffee.

If you have a project you'd like to chat through with us, wed be delighted to hear from you.

© Kessell Direction & Design

Selected identities

A small selection of some of the identities and marks we've designed, starting with one of our favourites - a witty little head-turner for Jonathan Cooper's Park Walk Gallery in London. We worked closely with the directors of the first Norwich and Norfolk Festival of Architecture to design the identity for their event, which was implemented across print, signage and exhibition graphics. We also designed the landing page of the website. We designed the identity for music company Alliance Media. The logo, for which we designed a custom font, required a strong, contemporary presence which would work in various contexts from CD covers to advertising and exhibition graphics. IT company Oxford Network Support asked us to create a stylish, versatile visual identity to give them a stronger presence in an increasingly crowded field. Our successful design has been implemented across stationery, brochure and website. In collaboration with celebrity chefs Raymond Blanc and Sophie Grigson, The Northmoor Trust began an annual Children's Food Festival in 2007. We were asked to brand the event, maintaining a visual connection with the organisers' own logo which incorporates a tree motif. The identity features across print media, the web, signage and cooks' aprons!<i> (Photo by Kate Raworth.)</i> An identity designed for Oxfordshire's ACE Centre (Adult and Children's Education). Implemented across print material and signage, the hand-print motif indicates the age range of students whilst also picking up the letters a, c and e. Masthead design for Oxfordshire's quarterly events magazine, Oxon. Blaygrove Ellis's old identity no longer represented them very well to their clients — the architects and interior designers who work with them. As part of the process of redesigning their website we proposed a new visual identity to more effectively capture their brand. There's more on this project in our general work section. King's is a theological college and training centre based in Oxford. We created their visual identity and went on to design a prospectus and other printed material including exhibition graphics. High Spirits are top-level events and media consultants based in London but working throughout Europe. The directors, both former television news journalists, asked us for help in designing a new visual identity appropriate for the corporate sector in which they mostly work. There's more on this project in our websites section. We were commissioned to devise the identity and design all the promotional material for a contemporary music summer festival. This was a fund-raiser backed by several charities supporting child sponsorship in developing countries. The project involved posters, leaflets, a web site, press advertising, merchandise and a magazine. Koru Theatre commissioned us to help them with the process of rebranding, giving both strategic and creative input before designing the new visual identity and implementing it across various media. There are more images from this project in our main work section. ONE (Outdoor Nature Experience) is a charitable organisation providing outdoor-pursuits holidays for disadvanteged teens. We devised this mark for implementation across a range of media and clothing. Oxfordshire County Council's Children's Information Service provides essential information on every aspect of childcare and education to the county's parents and carers. They invited us to help rebrand their offering to look both more professional and eyecatching. Oxfordshire-based jazz agency Fortissimo! provide live music for all occasions. They approached us to create a vibrant brand identity to be expressed through stationery, web site, brochure and press advertising. There's more on this project in our main work section.